CONVERTING CONVENTIONAL FARMERS TO ORGANIC COTTON
CONVERTING CONVENTIONAL FARMERS TO ORGANIC COTTON
Tiger Cotton® has been 5 years on the way. Now it’s finally here! To protect the biodiversity, people and planet Tiger Cotton® works to convert conventional cotton farming to organic. High quality label free basic wear made by 100% organic in conversion cotton and certified EU Ecolabel, SA8000, GOTS In Conversion and Oeko-Tex.
The first Tiger Cotton® farmers lived and worked side by side with the great Bengal Tiger in Madhya Pradesh, India. Tiger Cotton® is named after them and the tiger is a symbol of all the biodiversity and wildlife that regenerate when a conventional farmer converts into organic.
It started out as a pilot project in collaboration with WWF India and has now grown into a full scale product-line converting farmers all over India.
Above you can see a map of our first project. In between the two reserves live tens of thousands of small cotton farmers. When the tiger wanders from one nature reserve to the other the cotton fields function as an important tiger corridor. Without the toxic impact of pesticides in cotton farming the tiger, the wildlife, and the farmer can thrive.
By creating a healthy corridor where the tigers can walk between reserves, organic farmers are playing a key role in the conservation of this imposing species.
4.000 FARMERS CONVERTED!
In Madhya Pradesh, Tiger Cotton has now helped 4.000 cotton farmers convert into certified organic.
“Sustainable agriculture plays an important role in conservation. It is an important piece of the puzzle. When farmers manage their land sustainably, they can help preserve critical habitats by improving soil and water quality. This, in turn, enhances their agricultural productivity in the long term. In this case, promoting organic cotton in areas where agriculture and biodiversity interact could create a win-win scenario for farmers and wildlife.”
- Dr. Sejal Worah, Program Director, WWF India
Tiger Cotton is our way to work directly with farmers and help them improve their situation and increase biodiversity.
We are looking for new farmers to convert. We are expanding this project into other areas and hope to continuously work closely together with new groups of farmers to speed the sustainable transition up in India.
